Privacy Policy
Last Updated: 2026
This Privacy Policy explains how amylaughtonphotography.co.uk ("we," "us," or "our") collects, uses, and protects your personal data. We are committed to protecting your privacy and ensuring transparency about how we handle your information.
Information We Collect
We may collect the following types of information when you visit our website:
- Personal Information: Name, email address, and contact details when you voluntarily submit forms or contact us
- Technical Data: IP address, browser type, device information, and operating system
- Cookies: Data stored via cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, referral sources, and interaction patterns
How We Use Information
We use collected information for the following purposes:
- Analytics and website performance monitoring
- Affiliate tracking and commission attribution
- Site improvement and user experience optimisation
- Responding to enquiries and communications
- Compliance with legal obligations
Cookie Policy
Our website uses cookies to enhance your experience. Types of cookies include:
- Essential Cookies: Required for basic site functionality
- Analytics Cookies: Track user behaviour and site performance
- Affiliate Tracking Cookies: Monitor referrals to casino partners
- Marketing Cookies: Support targeted advertising and retargeting
You can manage cookie preferences through your browser settings or opt out of non-essential cookies at any time. Please note that disabling certain cookies may affect site functionality.
Third-Party Links
Our website contains links to external casino operators and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. We recommend reviewing their respective privacy policies before engaging with their services. Your use of third-party sites is subject to their terms and conditions.
Your Rights
Under UK data protection law (including the UK GDPR), you have the following rights:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights related to automated decision-making
If you are based in the USA, you may have rights under the CCPA or other applicable state laws. To exercise any of these rights, please contact us using the details below.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this policy. Analytics and usage data are typically retained for up to 12 months. Affiliate tracking data is retained in accordance with industry standards and our legal obligations. You may request deletion of your data at any time, subject to legal requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us at:
Email: privacy@amylaughtonphotography.co.uk
We will respond to all requests within 30 days in accordance with applicable UK data protection regulations.